Frankie Russo: Breaking the Stagnation Spiral in the Automotive Industry
Pioneering CXM technology, driving dealership success, and helping brands unlock Continuous Growth
Overcoming the Stagnation Epidemic in the Automotive Industry

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Frankie Russo argues that outdated growth models are hindering the automotive industry’s growth, leading to a stagnation epidemic.

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He advocates for AI-driven strategies that create new opportunities for proactive sales engagement, moving away from reactive sales approaches.

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Frankie applies his Growth Loop framework to help automotive manufacturers and dealers. He emphasizes getting honest about current sales challenges, getting curious about data-driven insights to anticipate customer needs, and collaborating across teams to create seamless, proactive buying experiences that drive long-term growth.
About Frankie Russo
Frankie Russo is a 8X Inc. 500 entrepreneur, technology innovator, and keynote speaker who has dedicated his career to revolutionizing the automotive industry. He is best known for founding 360CXM, a groundbreaking AI-driven customer experience management (CXM) platform that predicts future car buyers months before they enter the market.
After 60X growth in 3 years, 360CXM was acquired by Sinclair Inc. and rebranded as DriveAuto in 2021, solidifying its position as a leading CXM solution. Frankie's expertise in AI, creating Growth Cultures, and customer experience transformation has earned him recognition as a visionary leader in the automotive space.
The Power of Predictive Automotive Intelligence

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360CXM, later DriveAuto, utilized advanced AI algorithms to predict future car buyers in any neighborhood in America within 3-4 months of buying [before they even started shopping].

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By leveraging AI and personalized media control, DriveAuto helped dealerships significantly increase engagement and conversions.

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The platform seamlessly integrated with existing CRM systems, empowering sales teams to start conversations earlier and more effectively.
Transforming Automotive Culture with AI & the Growth Loop
Frankie Russo has helped hundreds of dealerships transition from a sales-first to a customer experience-first approach.
He has trained sales teams to use AI insights for enhanced customer engagement, fostering a more data-driven and proactive sales strategy.
Frankie’s approach bridges the gap between technology and human connection, creating a more intuitive and customer-focused dealership experience.
Keynote Speaking & Conference Topics
Predicting & Influencing the Future Car Buyer
The Infinity Growth Loop in Automotive Retail
Overcoming the Stagnation Epidemic
Love Your Weird: The Secret to Innovation in the Automotive Industry
Creating a Customer-First Culture with AI
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